Founder Coaching
Unlock Your Leadership.
Grow Your Revenue.
As a Maxwell Leadership Certified Coach, Teacher, Trainer, and Speaker, I partner with EdTech founders to maximize personal and professional potential through proven leadership methods — moving you, your team, and your organization in the direction of your goals.
Founder Coaching
As a Maxwell Leadership Certified Coach, Teacher, Trainer, and Speaker, I can offer workshops, seminars, keynote speaking, and coaching to aid your personal and professional growth through the study and practical application of proven leadership methods. Working together, we will move you, your team, and your organization in the desired direction to reach your goals.
A history of excellence in sales with roles with Matific, EPS Literacy and Intervention, MB Strategic Solutions LLC, and Houghton Mifflin Harcourt Learning Technology.
Established a formal sales framework and built sales teams in twelve countries with a multimillion-dollar pipeline.
Successfully transitioned the business model from teacher-level sales to district-level sales.
Is This For you?
Coaching Built for EdTech Founders Who Are Ready
Early Stage Founders
You have a product and some early traction, but you're not sure how to break into district-level budgets. Michael builds the framework from the ground up.
Global Expansion
You're in one market and want to expand internationally. Michael has done this across 12 countries — he knows the playbook.
Scaling Founders
You've closed some deals but growth is inconsistent. You need a repeatable, systematic approach that doesn't depend on your personal network.
Pivoting Founders
Your current approach isn't working. You need honest, direct coaching to identify what's broken and rebuild with precision.
How I Work With Founders
Three Coaching Formats
Whether you need one-on-one coaching, team workshops, or a peer group environment — every format is grounded in proven leadership methodology and 40 years of EdTech experience.
Coaching
Coaching is partnering with you in a thought-provoking process that inspires you to maximize your personal and professional potential. The coaching method is to unlock your untapped intrinsic sources of imagination, productivity, and leadership.
Workshops and Seminars
Workshops and Seminars focused on forging relationships and equipping teams in effective communication strategies to develop leaders from within. Effective communication fosters team cohesiveness, increases productivity, and positively influences each team member.
Mastermind Groups
There is a synergy of energy, commitment, and excitement that participants bring to a mastermind group. My facilitated groups offer a combination of masterminding, peer brainstorming, education, accountability, and support in a group setting to help sharpen your business and personal skills.
Why Founders Trust Michael
Track Record
A history of excellence in sales with roles at Matific, EPS Literacy & Intervention, MB Strategic Solutions LLC, and Houghton Mifflin Harcourt Learning Technology.
Established a formal sales framework and built sales teams in twelve countries with a multimillion-dollar pipeline.
Successfully transitioned business models from teacher-level sales to district-level sales.
Maxwell Leadership Certified Coach, Teacher, Trainer, and Speaker — applying proven leadership frameworks to EdTech founder growth.
What Clients Say
"Mike is an education sales genius! He has helped my company go from low sales to some mega sales during our time together. His approach is not high pressure or using any kinds of sales tricks, but simple, easy to follow value based selling. Mike's knowledge and skills are second to none — he makes it feel very natural and conversational. I wholeheartedly recommend working with Mike."
T
Travis
Founder, Edtech Company
The PRocess
How Coaching Works
01
Discovery Call
A free 30-min call to understand your current situation, goals, and whether coaching is the right fit.
02
Baseline Audit
Michael reviews your current positioning, pipeline, and sales approach against district mandate landscapes.
03
Framework Build
Together, you build the mandate-aligned framework, revenue model, and sales system specific to your market.
04
Execute & Refine
Ongoing sessions to refine execution, work through real deals, and build organizational sales capability.