Founder | Principal
MB Strategic Solutions
April 2009 - Present
Pioneered the launch and continued management of this provider of outsourced sales leadership to commercial clients. Serve as a trusted advisor and subject matter expert, providing guidance and direction to client executives seeking to build strategies to ensure the successful launch of products and services in start-up markets. Assumed a variety interim executive roles that included National Director of Sales for OnCourse Systems for Education, Interim Vice President of Sales for Collaborative Learning, Vice President of North American Operations for Blue Duck Education.
Mar. 2022 - Present
As a member of The BLOQQ Team, we bring more than 75 years of combined executive organizational leadership, in the right size, and right role for your organization.
VP North American Operations
Blue Duck Education
Nov. 2018 - Jan. 2020
Served as the architect of a formal sales infrastructure, leading a campaign to source, hire, and onboard top-performing team members; coordinated and led training to build competencies in product specifications, competitive advantages, and the principles of effective sales and client service.
VP of Global Sales
2015 - 2018
Fulfilled a critical role driving revenue for this multi-award winning education technology company with offices in New York, Israel, Brazil, and Sydney, with a focus on evolving the sales force to achieve enterprise-level capabilities, building the team to encompass 32 professionals in seven countries with a pipeline of opportunities valued at $12.8MM.
VP of Sales - EPS Literacy and Intervention
2010 - 2015
A demonstrated record of success and achievement at this publisher of K–12 blended-media solutions that build core skills and close the achievement gap in reading and math, marked by a series of promotions to positions of increased influence, authority, and accountability. Advanced from an initial role as Senior Account Executive to Regional Vice President after two years, then to Vice President of Sales two years later.
Regional VP of Sales
Houghton Mifflin Harcourt
2002 - 2009
Built a strong team of direct sales representatives and independent sales agents securing agreements with accounts throughout a newly-formed 20-state Northeast territory for this publisher of K-12 Reading and Math research-based instructional technology solutions. Evolved the region from two independent sales groups targeting New York City and Philadelphia to four direct sales employees and an additional three independent sales group.
Recognizing the void in ethical leadership in many businesses and organizations, Cairn’s MS in Organizational Leadership engages in personal and professional development applicable to organizations of all sizes.
Bachelor of Arts - BA, Business Administration and Management, General
This rigorous degree provide the business training and skills necessary to excel in ones vocational calling. The hands-on experience dealt with real business challenges, opportunities in investment, business, marketing, and service.
I am highly effective in sales leadership, with extensive experience managing teams dedicated to effective strategy, territory management, key account management, and revenue growth. My success is driven by my ability to build strategies that increase revenue while improving market share and sales effectiveness. I leverage a unique mix of strategic and analytical expertise, consistently exceeding performance and revenue goals by aligning the effort of strong teams with organizational objectives.